I make trades businesses the name locals already trust — so you win jobs on reputation, not the cheapest quote. You swing the hammer. I handle 100% of the content.
Not because they're better. Because they show up online and you don't. The customer scrolling at 9pm can't tell you apart — so they go with whoever's cheapest or whoever's got the followers. Your reputation is trapped on the job site. It needs to live where people are actually looking before they ever pick up the phone.
Customers who already know your name. Who've watched you explain the stuff other tradies hide. Who ring you ready to book — not to haggle you down. That's what content does when it's done right: it builds trust at scale, months before the sale, so by the time they call, the decision's already made.
I make value-first content that turns you into the local expert — the rebates most people miss, the gear that's actually worth it, the mistakes that cost homeowners thousands. Real, useful, a bit of personality. Then I film it, edit it, schedule it and post it. End to end.
A few hours on site. I direct it, I run the camera. You just do what you already do.
Edited, captioned, scheduled, posted across the platforms that matter. No app to learn, no posting at midnight.
Month after month of content that makes customers pick you before they even ring — and pay what you're worth.
I grew a personal account to 1.6M in one of the most saturated niches on the internet, with zero ad spend. Making people stop scrolling is a skill you can't fake or buy — and it's the one your content lives or dies on.
For a national electrical & solar brand, the content I produce has contributed to thousands of qualified leads across eight Australian markets. Real customers, real bookings — not vanity numbers.
I'm a qualified electrician who learned marketing — not a marketer who read about trades. I've been on the tools. I know your customer because I've stood in their kitchen.
Before you spend a cent, I'll record you a short video — just for you — pulling apart your current socials. What's working, what's quietly costing you customers, and exactly what I'd do to fix it. No template. No bot. Me, looking at your actual business.
If the free thing is this useful, you'll have a fair idea of what working together looks like.
Get my free TeardownYou're good at what you do, proud of your work, and ready to invest in growing — looking for the right partner, not the cheapest option. You want to be the name people trust, and you know that doesn't happen by accident.
You want the cheapest content guy who'll pump out filler and disappear. I take on a limited number of clients at a time because I'm hands-on with every one. If you're not serious about becoming the name people trust, we're not a fit — and that's completely fine.
The Teardown's free. If we end up working together, I'll give you a straight number on the call once I actually understand your business — no packages, no pressure, no surprises.
The Teardown takes you two minutes to request. Working together takes a few hours on a shoot day. The content side — editing, scheduling, posting — is mine to carry, not yours.
Most trades have. Usually it's someone who never understood the work or the customer. I've been on the tools. Watch the free Teardown and judge for yourself before you commit to anything.
No — trades and home services across the board: electrical, plumbing, building, HVAC, and more. If your customers are homeowners or businesses who need to trust you before they hire you, it works.
Tell me where to look. I'll record your review and call you to walk through it. Free, two minutes, no pitch unless you ask for one.
I personally review every one of these. Keep your phone close — I'll record your Teardown and give you a call to walk through it.
— Adam, Finesse Social
